Prime Resources Corp. Implements New Centralized Computer System

BRIDGEPORT, CT – May 23, 2003– Prime Resources Corporation, a Counselor Top 25 Supplier, announced today that their newly installed computer system will be turned on June 9th this year.

Prime Line’s COO, Jerry Russo explained, “The new system streamlined purchasing and production lead times and led to increased factory capacity without adding labor or capital equipment. This improved efficiency means quicker turnaround, continued ultra-competitive pricing and maximum promotional dollars spent supporting distributor sales efforts.

Enhanced Materials Requirements Planning (MRP) capabilities allow us to plan for and order raw materials in a more efficient way based on in-house orders, current inventory, and forecast—we have what you need, when you need it.”

The system will allow for more comprehensive order tracking and order history. It includes better reporting systems to help with distributor sales efforts; and future integration with their award-winning web site, primeworld.com to provide real-time access to order history, current order status, distributor pricing, and the tracking of shipped orders.

It also improved Customer Relationship Management (CRM) tools allowing Prime Line to capture specific customer contact information, not just by company, but by contact person. This gives Prime more ability to tailor their customer service to distributors’ unique needs. Prime’s new computer system will go live on Monday, June 9, 2003.

Prime Resources Corporation strives to provide the best service and product offering in the industry and is “Your Global Source for Products That Promote®.”