Prime Resources Corp. Provides Spanish Language Sales Tools

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BRIDGEPORT, CT – May 5, 2003– Prime Resources Corporation, a Counselor Top 25 Supplier, now has some sales tools for Spanish-only speaking customers. Starting with a limited number of items including Media File-based sell sheets and its 2nd Quarter Specials brochure, Prime Line translated the content into Spanish. In addition, Prime’s newly launched and redesigned web site has content that briefly explains in Spanish who Prime Line is, what they do and points customers to collateral materials in pdf format. Distributors can then provide their customers Spanish content either by directing them to Prime’s web site or by e-mailing materials in pdf format. Prime also has a number of Customer Service reps who are fluent in Spanish, to provide seamless service.

According to Rob Curtis, Prime’s Director of Marketing, “We know we have distributors targeting the expanding Hispanic market in the U.S. and would find it helpful to offer their customers some sales materials written in their native language. The service is still limited, but we’re happy that we can provide at least a little help to distributors that have Spanish-only speaking customers. It’s a logical first step.”

Prime Resources Corporation strives to provide the best service and product offering in the industry and is “Your Global Source for Products That Promote®.”

Prime Resources Corporation strives to provide the best service and product offering in the industry and is “Your Global Source for Products That Promote®.”