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Lederer Named International Person of the Year!

BRIDGEPORT, CT - July 18, 2002- Bob Lederer, President of Prime Resources Corporation, a Counselor Top 25 Supplier, was named the 2002 Counselor International Person of the Year for the promotional products industry.

The honor was bestowed upon Bob Lederer at the 2002 Counselor Awards Banquet on Tuesday, July 16 during the ASI Show in Chicago.

Michele Bell, senior editor of The Counselor says of Lederer in her July article, "If you think exploring business opportunities beyond U.S. borders has about as much value as starting a dot.com, think again. Bob Lederer has parlayed his 20 years of experience in internationalism and become a respected voice in the global promotional products marketplace - not to mention what it's done to make his company, Counselor Top 40 supplier Prime Resources, the success and innovator it is today."

Lederer explains, "I'm honored to be selected by my peers. I've been working to improve international relationships for years. After all, it's those relationships that drive our industry. Our world is getting smaller due to great advances in technology. It only makes sense to work toward making business between manufacturers, suppliers, distributors and associates more seamless."

Prime Resources Corporation strives to provide the best service and product offering in the industry and is "Your Global Source for Products That Promote®."

To see the entire The Counselor magazine article, go to http://www.primeworld.com/ledererArticle.shtml.