Prime Hires New Mid-West Regional Sales Manager

BRIDGEPORT, CT - May 20, 2002- Prime Resources Corporation, a Counselor Top 25 Supplier has hired Ben Black as its new Mid-West Regional Sales Manager, serving IA, IL, MN, MO and WI.

Black joins the company with several years of experience on the distributor side of the business plus advertising services/account management with a major business information firm. A new resident of Chicago, Ben explains, "I look forward to applying my knowledge of the industry to provide the tools our distributors need to succeed, and representing an award-winning supplier like Prime ensures I'll have what I need to do so."

With his enthusiasm, industry knowledge and professionalism, Ben is a terrific addition to the Prime team! He is available for sales presentations and trade shows. You may reach him at 773-645-3882 or via e-mail at bblack@primeworld.com.

Prime Resources Corporation strives to provide the best service and product offering in the industry.